ERA Real Estate | Central Arkansas Homes for Sale

Tuesday, March 31, 2015

ERA Real Estate | Moving Forward in a New Direction

IBC 2015 Celebrates A New ERA and Looks to the Future

ERA International Business Conference

The ERA Real Estate International Business Conference is always a time to reflect upon the brand's accomplishments. This year however, that success seemed just a little bit sweeter. In Washington, D.C., nearly 2,000 people came together to celebrate the successful roll out of ERA's new visual representation - one of renewal and revitalization - and a high profile advertising campaign to let the world know it's a New ERA. With a name that set the tone for the event, the Victory Belles trio of patriotic singers brought the crowd to its feet to observe the brand’s re-imaging – a huge victory for ERA Real Estate.


As Chris Trick, chief marketing officer of ERA Real Estate said, "the results have been nothing short of outstanding." Trick noted lifts in brand favorability and awareness since the campaign's launch and congratulated the ERA companies on their local activation of the new look.

Brought to you by ERA TEAM Real Estate in Conway, AR
http://www.eraarkansas.com
ERA: 501-327-6731

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